Drayton Bird – How To Write (And Persuade) Better

Drayton Bird – How To Write (And Persuade) Better

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More gold from Drayton Bird. A simple webiinar from July of 2010 that is actually quite inexpensive considering the wealth of information he casually tosses away. Please consider buying it to get on his buyers list. This is light on your ratio. Handouts are included. Thanks to the usual suspects for the heads up on this. I ripped an audio version for those so inclined. Get this. RECOMMENDED

Here’s part of it:
“What will I learn?”

In the first video I discuss:

1. How do you get attention – advice from an advertising genius

2. What top bosses REALLY want from you

3. Who edited David Ogilvy’s writing?

4. How I sold the world’s most expensive executive education seminar – which they couldn’t sell before. I take you in complete detail through the problem, and how I solved it, word by word.

5. Why most marketing books are bad news

6. What’s the biggest problem with writing

7. A lesson from the Dragon Empress of China

8. How to convert a mailing into an ad

9. How do you get ideas?

10. The sin we are all guilty of (including me)

And lots, lots more besides.

Don’t forget that’s just the first video. After that there’s another one hour and fifty seven minutes jam packed with the fruits of 53 years’ damned hard labour.

More information about SEO Marketing – Traffic:
Search engine optimization (SEO) is the process of increasing the quality and quantity of website traffic by increasing the visibility of a website or a web page to users of a web search engine.

SEO refers to the improvement of unpaid results (known as “natural” or “organic” results) and excludes direct traffic/visitors and the purchase of paid placement.

SEO may target different kinds of searches, including image search, video search, academic search, news search, and industry-specific vertical search engines.

Optimizing a website may involve editing its content, adding content,
and modifying HTML and associated coding to both increase its relevance to specific keywords and remove barriers to the indexing activities of search engines like Google ,Yahoo etc.
[citation needed] Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic. By May 2015, mobile search had surpassed desktop search.[

As an Internet marketing strategy, SEO considers how search engines work, the computer-programmed algorithms that dictate search engine behavior,
what people search for, the actual search terms or keywords typed into search engines, and which search engines are preferred by their targeted audience.
SEO is performed because a website will receive more visitors from a search engine the higher the website ranks in the search engine results page (SERP).
These visitors can then be converted into customers.

SEO differs from local search engine optimization in that the latter is focused on optimizing a business’ online presence so that its web pages will be displayed by search engines
when a user enters a local search for its products or services. The former instead is more focused on national or international searches.