MECLABS – Web Optimization Summit 2014

MECLABS – Web Optimization Summit 2014

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Get MECLABS – Web Optimization Summit 2014 at Salaedu.com

Description

What if you could get a behind-the-scenes look at how successful marketers overcame the very ecommerce and subscription challenges you face right now? At Web Optimization Summit 2014, your high-performing peers came together in New York City and shared what was working for their campaigns.

You’ll see how you can:
– Personalize the online experience and increase user engagement
– Sell intangible value
– Use the four factors needed to increase competitive advantage
– Leverage responsive design to increase revenue

Internet Marketing Course

Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers,
mobile phones and other digital media and platforms to promote products and services. Its development during the 1990s and 2000s,
changed the way brands and businesses use technology for marketing. As digital platforms became increasingly incorporated into marketing plans and everyday life,
and as people increasingly use digital devices instead of visiting physical shops, digital marketing campaigns have become prevalent,
employing combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation,
campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising,
e–books, and optical disks and games have become commonplace. Digital marketing extends to non-Internet channels that provide digital media, such as television,
mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. The extension to non-Internet channels differentiates digital marketing from online marketing.